Creative Copywriter
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PULL&BEAR MUSIC AR SHOW

 

PULL&BEAR MUSIC AR SHOW

Pull&Bear asked us to create a PR worthy experience for the opening of their new Flagship store in Madrid.


We created a large-scale music show in AR starring artist Sen Senra. A unique experience where music, fashion and tech come together, leveraging the latest Google Geolocation API to anchor AR content to physical spaces.


 

Large-scale AR music show starring artist Sen Senra.

 

Larger than life.

Sen Senra walks the streets of Madrid, or better put, takes over the city with Pull&Bear.